For the Christmas festivity we have thought of all those who work to build a merry Christmas. The streets and squares decorated, the panettone, the gifts. They are the symbols that enables us to feel the Christmas atmosphere, the result of the work of people who work hard, who wake up early in the morning or who go to bed late at night.
Our video wants to celebrate their commitment, the love for the work they do. Professions that produce not only material goods but also smiles, feelings of peace and joy. These are the words with which a Merry Christmas is wished in every home. Illuminations, sweets, gifts, are nothing more than a pretext for a smile. And the smile is recurring in all the actors who have lent their faces to build our Christmas together.